Highlights:
Electronics maker LG has included the TrueCookPlus technology in
a microwave oven that is expected to be available in retail stores
beginning next month (May).
The
software works like this: A consumer punches into the microwave
control panel a numeric code found on a package of food. The software
then calculates how long a food needs to be cooked by considering
several variables, including elevation, the size of the oven, the
size of the package, power levels and the temperature the food should
achieve for thorough cooking...
Said
Burnett: "It would be very nice to have a successful and lucrative
business that provided for the health and safety in cooking for
families."
...In
addition to fully cooking foods to eliminate bacteria, he said the
technology could also solve the problem of burnt microwave popcorn...General
Mills, maker of such products as Pop Secret popcorn, has agreed
to include TrueCookPlus numeric codes on some of its food products,
Burnett said.

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Headline: Mark (Burnett) does the 'wave
Highlights:
Reality
TV guru Mark Burnett ("Survivor," "The Apprentice")
is, indeed, helping make microwave cooking safe for every American.
Burnett
is a partner in LA- based Microwave Science JV LLC, which invented
TrueCookPlus, a technology which guarantees that "frozen, refrigerated
and shelf stable products" are cooked thoroughly and safely,
"every time." It's even endorsed by the National Frozen
and Refrigerated Food Association...
"TrueCook
Plus makes vague microwave package instructions obsolete,"
Burnett vows.

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Headline: Microwaving safely, with Mark Burnett
Highlights:
When
it comes to food safety, it appears that television producer Mark
Burnett -- the man who brought the world the "Survivor”
television series -- cares about the meek. Pregnant women and children,
according to a news release that hit our desks recently, are most
likely to get food poisoning from improperly microwaved food, as
did more than one hundred people in dozens of states last year when
they ate undercooked pot pies.
So
Burnett is introducing a “major microwave food safety advance,”
a piece of patented software called TrueCookPlus, which is meant
to obliterate dangerous under-microwaving...To answer one question
now: yes, you will need buy a new microwave to get this technology
(LG and Kenmore sell them now).